eBay Affiliates Moving from CPA to QCP aka PPC Model

Ebay Partner Network

Ebay Partner Network

Earlier today eBay Partner Network (EPN) announced that they will be moving their affiliate system from CPA where they pay you commission for sales generated to a Pay per click method.But it is not the normal PPC model like Google adsense, they are calling it "Quality Click Pricing.

From eBay,

" eBay Partner Network has paid for sales and leads.  With Quality Click Pricing, we will now instead pay affiliates for each click sent to an eBay site. The price paid per click will still depend on the short-term and long-term revenue of the traffic that the publisher drives to eBay, but will now also take into account the incremental value of that traffic to eBay, i.e., whether a sale happened as a direct result of the publisher’s actions."

The changes take effect October 1st , 2009.

I think this could be a really good change, if they payouts are good this might be able to compete with google adsense. This does mean no more $25 per ebay account sign up but I think overall it might be better. I know that I will be building out a few more domains to test on the new system when it comes out. I will keep you updated when the new system rolls out.

What do you think of this change?

EPN Blog Link

Thanks GoDrops

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Posted on August 19, 2009 | 6 Comments

Comments

6 Responses to “eBay Affiliates Moving from CPA to QCP aka PPC Model”

  1. alanj878
    August 19th, 2009 @ 8:03 am

    I believe completely different . I beleieve like for those who get high quality traffic it will be terrible for them also because ebay pays over and over again when a person purchases multiple times. this is basically a way to cut down expenses and it will take money from both the affiliate and publisher

  2. Dan Sanchez
    August 19th, 2009 @ 8:07 am

    I have quite a few ebay affiliate sites making good money, let’s see how this change affects the earnings.

    I’m afraid the earnings are going to drop significantly since they still require action to be taken from a visitor. It just sounds like they are trying to pay less and less for traffic.

    Let’s see what happens!

  3. Brian
    August 19th, 2009 @ 8:10 am

    Thanks Dan and Alan

    I think that earning might be down a little too. I hope not but I get the feeling they did not want to pay $25 per new account anymore. But I have some sites that get tons of clicks and no sales so it might help a little there. Only time will tell.

  4. Johnny
    August 19th, 2009 @ 8:13 am

    I think this is a move like Google or Yahoo are doing to take more of the pie.

    After all….eBay has been doing poorly for some time. This is a way to pull a “head fake” on all but the most astute eBay investors.

    Take, take, take…..it will be the downfall of Google, Yahoo, Bing, eBay, and Amazon.

    New services will spring up that deliver more to those with good traffic. These big companies forget who helped them get to the top.

  5. Jason at GoDrops.com
    August 19th, 2009 @ 8:20 am

    Yeah, this popped into my email this morning. Agree with @Brian, that my sites sending clicks but w/o sales might start to see -some- revenue…

  6. eBay Affiliates Moving from CPA to QCP aka PPC Model | Teen Domainer | Toronto SEO | SEM | PPC Tips & Internet Advertising
    August 19th, 2009 @ 2:28 pm

    [...] eBay Affiliates Moving from CPA to QCP aka PPC Model | Teen Domainer [...]

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