What I Learned at Affcon 2010 Miami


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I spent an amazing day yesterday at Affcon in Miami. Overall, the show really changed the way I think about what I do online. Domaining is really such a small area, but it can be very powerful and profitable. But, why not explore other options and enter the lead generation arena and affiliate offers. Development can offer amazing opportunities and stable returns not found in domaining.

The first panel I went to was on marketing to bloggers and promoting products from advertisers. There were some really good points about disclosure and having the best relationship between bloggers and sponsors.

The I went to a talk on buying premium placements on websites. How to negotiate the best rates and measure your results. They also talked about doing it from the other side and selling ad placements and preparing a media kit and developing long term relationships.

The second to last session was on the travel affiliate space, which I have always wanted to learn more about. I learned that timed deals are hot in travel and so is social integration with buying trips. The great thing about the affiliate space is that with only a limited number of visits one can do very well because the payout are so much higher than PPC.

The last panel was one that I got the most out of. It talked about driving targeted traffic with quality content and the steps and tools to  do so. My favorite quote was "2011 will be the Year of Content"

I am going to continue to share what I learned and try to implement it into my web development projects. Have a great weekend.

Related posts:

  1. Headed to Affcon 2010 Miami Tomorrow
  2. Looking Back on 2010

Comments

2 Responses to “What I Learned at Affcon 2010 Miami”

  1. Poor Uncle
    December 11th, 2010 @ 5:01 pm

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    Sounds like a great conference. All the stuff you highlighted are the things I’d like to learn more about.

  2. Jeff Edelman
    December 14th, 2010 @ 4:32 pm

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    Glad that you got a lot out of it. They say 2011 will be the year of content,” but I swear everybody says that every year. :)

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