Comments on: .Mobi Will Not Make It Take a Look at My Generation http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/ Wed, 01 Sep 2010 11:31:40 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Joseph http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-463 Joseph Thu, 03 Dec 2009 19:48:23 +0000 http://www.teendomainer.com/?p=471#comment-463 Wow im amazed to see that there are other "teen" domainers. I hardly run into someone who is under 20, I am 16 Btw. Anyways nice article .mobi is just another extension ICANN created in the hopes of acquiring more money. Wow im amazed to see that there are other “teen” domainers. I hardly run into someone who is under 20, I am 16 Btw. Anyways nice article .mobi is just another extension ICANN created in the hopes of acquiring more money.

]]> By: Holly from mobiEnthusiast.mobi http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-323 Holly from mobiEnthusiast.mobi Thu, 22 Oct 2009 05:01:38 +0000 http://www.teendomainer.com/?p=471#comment-323 Right now, values for all domains are down and .mobi is being hit particularly hard. A business decision was made by mTLD to adopt a B2B strategy to market to individual companies, and to some degree that is working. A lot of companies are using .mobi as a redirect to their mobile URL on their .com sites. One example of this is Target.com, an American retail store. If you look at why.mobi you will see a list of many companies that are using .mobi (mostly as redirects.) I see a lot of them because I write about mobile web on my blog, and .mobi developed sites are often featured. The generation right below you will know .mobi from the Disney Channel - they have numerous .mobi domain names for their shows and movies. So, from a speculative perspective, .mobi is not a quick sell, but from a development or domain redirect shortcut perspective I think there is a good chance for adoption. If mTLD would rethink their strategy and have a few more people to specifically work with social media more, awareness could change quickly and .mobi could become a blogger's friend, but that's not the direction they are going. I think that is a mistake. Right now, values for all domains are down and .mobi is being hit particularly hard. A business decision was made by mTLD to adopt a B2B strategy to market to individual companies, and to some degree that is working. A lot of companies are using .mobi as a redirect to their mobile URL on their .com sites. One example of this is Target.com, an American retail store. If you look at why.mobi you will see a list of many companies that are using .mobi (mostly as redirects.) I see a lot of them because I write about mobile web on my blog, and .mobi developed sites are often featured.

The generation right below you will know .mobi from the Disney Channel – they have numerous .mobi domain names for their shows and movies.

So, from a speculative perspective, .mobi is not a quick sell, but from a development or domain redirect shortcut perspective I think there is a good chance for adoption. If mTLD would rethink their strategy and have a few more people to specifically work with social media more, awareness could change quickly and .mobi could become a blogger’s friend, but that’s not the direction they are going. I think that is a mistake.

]]> By: Vance Hedderel, DIrector of PR, dotMobi http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-337 Vance Hedderel, DIrector of PR, dotMobi Wed, 14 Oct 2009 23:00:58 +0000 http://www.teendomainer.com/?p=471#comment-337 One point that this discussion overlooks is the role of search on mobile phones -- smart or not. dotMobi has often spoken about search as a primary tool for mobile site discovery and that a .mobi domain isn't simply for type-in traffic -- as the discussion above implies -- it also ensures that mobile sites get a unique zone file entry for search engine indices, which is a strong part of its value for brands and other mobile site owners. We recently conducted an experiment to test whether using the .mobi naming convention offers better search results than using other approaches to mobile site naming. We created unique, random Web content and deployed that same content against several different addresses including m.site.com and many other variants. The log files on the Web pages showed that the pages pointed to by x.com and x.mobi were both crawled by the Google spider within twelve hours of being published. After two weeks, the only two naming conventions that made it into the search indices were the .com and the .mobi. None of the others were findable at all. The full background and methodology on this is at http://mobithinking.com/sites/mobithinking.com/files/Mobile_Content_Discoverability.pdf. One point that this discussion overlooks is the role of search on mobile phones — smart or not. dotMobi has often spoken about search as a primary tool for mobile site discovery and that a .mobi domain isn’t simply for type-in traffic — as the discussion above implies — it also ensures that mobile sites get a unique zone file entry for search engine indices, which is a strong part of its value for brands and other mobile site owners.

We recently conducted an experiment to test whether using the .mobi naming convention offers better search results than using other approaches to mobile site naming.

We created unique, random Web content and deployed that same content against several different addresses including m.site.com and many other variants. The log files on the Web pages showed that the pages pointed to by x.com and x.mobi were both crawled by the Google spider within twelve hours of being published. After two weeks, the only two naming conventions that made it into the search indices were the .com and the .mobi. None of the others were findable at all.

The full background and methodology on this is at http://mobithinking.com/sites/mobithinking.com/files/Mobile_Content_Discoverability.pdf.

]]> By: jeffcool http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-324 jeffcool Sun, 11 Oct 2009 18:54:58 +0000 http://www.teendomainer.com/?p=471#comment-324 @Allworld My vision of the future is close to yours and even more restrictive : .com for major and global sites .ccTld for local sites I think that .mobi .info .biz and even .net and .org will progresively vanish into the many new global extensions. This is a good thing for domainers who can refocus and expect better gains. @Allworld

My vision of the future is close to yours and even more restrictive :

.com for major and global sites
.ccTld for local sites

I think that .mobi .info .biz and even .net and .org will progresively vanish into the many new global extensions.

This is a good thing for domainers who can refocus and expect better gains.

]]> By: Allworld http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-331 Allworld Sat, 10 Oct 2009 19:50:17 +0000 http://www.teendomainer.com/?p=471#comment-331 I remember when this extension was being proposed. The argument was already out that there was no need for the .mobi extension because other extensions work on mobile devices. I believe the following extensions will succeed: 1. .com -Because it was the first and is the most recognized suffix. 2. .net- same reason. 3. .org - same reason. 4. Country codes- because these are the most commonly used suffixes in foreign countries. Trust me on this one, I am an airline pilot and see it all the time. Very few companies in foreign countries (with the exception of the U.K., and Canada) use .com which is mainly seen as an extension for those in the U.S. 5. .info- as detailed directories for the subject matter they represent. 6. Global suffixes- Those suffixes that will be in foreign languages. 7. I want to say .TV but this one is iffy because it is in private hands with very expensive renewal rates. This is the prefect extension for creating television networks online. I also believe that the majority of the gazillion new extensions that are about to be released will fail. I don't believe they will make a lot of sense to many and will have no relevence with the exception of .green. I remember when this extension was being proposed. The argument was already out that there was no need for the .mobi extension because other extensions work on mobile devices.

I believe the following extensions will succeed:

1. .com -Because it was the first and is the most recognized suffix.

2. .net- same reason.

3. .org – same reason.

4. Country codes- because these are the most commonly used suffixes in foreign countries. Trust me on this one, I am an airline pilot and see it all the time. Very few companies in foreign countries (with the exception of the U.K., and Canada) use .com which is mainly seen as an extension for those in the U.S.

5. .info- as detailed directories for the subject matter they represent.

6. Global suffixes- Those suffixes that will be in foreign languages.

7. I want to say .TV but this one is iffy because it is in private hands with very expensive renewal rates. This is the prefect extension for creating television networks online.

I also believe that the majority of the gazillion new extensions that are about to be released will fail. I don’t believe they will make a lot of sense to many and will have no relevence with the exception of .green.

]]> By: .h2o. http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-326 .h2o. Fri, 09 Oct 2009 21:03:14 +0000 http://www.teendomainer.com/?p=471#comment-326 This is very true, coming from a 21 year olds perspective as well. My friends don't ".mobi." .Tel will not succeed either. If we live in the 2.0, and the Internet of the 90's was 1.0, then .Tel is a step behind - more like -1.0. We don't need ugly paged that allow us to load pages faster! The technology will do that for us. This is very true, coming from a 21 year olds perspective as well. My friends don’t “.mobi.” .Tel will not succeed either. If we live in the 2.0, and the Internet of the 90′s was 1.0, then .Tel is a step behind – more like -1.0. We don’t need ugly paged that allow us to load pages faster! The technology will do that for us.

]]> By: jeffcool http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-325 jeffcool Fri, 09 Oct 2009 17:20:43 +0000 http://www.teendomainer.com/?p=471#comment-325 I think it definitely makes sense to have 2 website versions : one for use with a large screen and high bandwidth computer and the other for use with a small screen and low (expensive) bandwidth mobile phone. The problem is that most companies who understood that prefer to dynamically adapt their .com website behaviour (by detecting on what kind of device its currently browsed) rather than use a separate .mobi website (which in my opinion would be better for users to clearly identify mobile phone friendly websites). So, I don't think that .mobi is useless in its principle. It was just uncorrectly marketed and promoted to the consumer market so that providers and users have found another approach. I think it definitely makes sense to have 2 website versions : one for use with a large screen and high bandwidth computer and the other for use with a small screen and low (expensive) bandwidth mobile phone. The problem is that most companies who understood that prefer to dynamically adapt their .com website behaviour (by detecting on what kind of device its currently browsed) rather than use a separate .mobi website (which in my opinion would be better for users to clearly identify mobile phone friendly websites).

So, I don’t think that .mobi is useless in its principle. It was just uncorrectly marketed and promoted to the consumer market so that providers and users have found another approach.

]]> By: Mojito http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-332 Mojito Fri, 09 Oct 2009 12:34:38 +0000 http://www.teendomainer.com/?p=471#comment-332 That being said I would rank .mobi over .tel. That being said I would rank .mobi over .tel.

]]> By: B Fish http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-334 B Fish Fri, 09 Oct 2009 10:43:36 +0000 http://www.teendomainer.com/?p=471#comment-334 Gotta agree. Here in Japan, the mobile phone has always been the preferred device. Phones, computers, whatever...it's gonna be just one internet. I'd rather use cc on a phone than mobi, simply because it's easier to type. I have a lot of goofy domains, but not a single mobi. Gotta agree. Here in Japan, the mobile phone has always been the preferred device. Phones, computers, whatever…it’s gonna be just one internet. I’d rather use cc on a phone than mobi, simply because it’s easier to type.

I have a lot of goofy domains, but not a single mobi.

]]> By: James http://www.teendomainer.com/domaining/mobi-will-not-make-it-take-a-look-at-my-generation/comment-page-1/#comment-333 James Fri, 09 Oct 2009 10:06:52 +0000 http://www.teendomainer.com/?p=471#comment-333 This is a truth that is hard to swallow for some people, especially those heavily invested in .mobi. This is a truth that is hard to swallow for some people, especially those heavily invested in .mobi.

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