Help Pricing a Domain For End User Sale


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I acquired  last week

I bought the domain  and I want to begin pitching it to end users. I would like to ask everyone what they think I should price the name at in my email and calls?

On estibot the name is given a $1,800 value because there are around 3,000 broad searches and 1,500 exact searches. The cost per click is $4.83 and there is high competition for ads. The .net and .org are also taken and half developed.

The where I really noticed the value of the name is with a google search. There are hundreds of websites that offer essay writing services. They must do well because there are so many sites. None of the sites really have a great name or domain name or even stand out ad a strong brand. They use all different domain extensions including .com's net's,  org's, and even a .me on the first few pages.

Owning this name would make the sites stand out from the tons of other essay selling sites. I think it could easily be worth a few thousand to the right company.

Selling and buying essays online is turning into a huge business from high schools to colleges around the world. Many schools are having problems dealing with the huge amount of students not doing their own work in class. It is so much easier for some students to pay someone online to write an essay if they have extra money. I am also having some thoughts about developing the name out but I would rather sell the name to an end user.

So my question for my readers is what should I price the name at while I am pitching it to end users over the phone and via email? I think somewhere between $2,000 and $5,000 would be a great range. Please comment what you think below.

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  3. A Strange End User Request Renting a Domain

Comments

4 Responses to “Help Pricing a Domain For End User Sale”

  1. Spike
    February 7th, 2011 @ 12:36 pm

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    I didn’t see the domain. Did you remove it from the post?

  2. Rich
    February 7th, 2011 @ 12:57 pm

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    Hi,

    There seems to be a good comps over on DNSalePrice. That is where I would start. Length of the name as well as keywords seem to be important.

    After checking out recent comps, I would then go over to Sedo and check out your current competition, if there is any. I would then price accordingly. I would begin by first offering and then be ready for some price that would be at the high end of your target range with the idea that there will probably be some negotiation.

  3. Michael
    February 7th, 2011 @ 1:30 pm

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    Hi Brian,
    With poor competition and a chance to secure a great spot in google, are you SURE you may not want to develop this one? You absolutely have the skills to make it work. If not, $3000 could be a good starting point, this way if negotiations start, you can do what I always do….. “How about we split the difference and meet in the middle so we both walk away happy?” That would be a $2500 middle for you. Just my thoughts. I sold golf-driver.com about 6 months back for around $2800. Negotiations started at $3500, not so bad… it worked for both of us. It was a developed site when I sold it, now its just parked, fyi- for those going to check it out…
    Hope this helps!

  4. Clay Burt
    February 8th, 2011 @ 7:10 pm

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    I expect that someone could pick this up and only act as a broker/middleman. You could take the orders and have them filled on the back side by a service – something like textbroker other than they won’t allow you to put your name as the author. You could develop your own contacts for writers and make some decent money on a pass-through…

    Guess I’m saying you should develop it or find a VA to run it for you…

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